Founding Partner at Tricent Capital
at Tricent Capital
Adam Root is a founding partner at Tricent Capital, a venture capital firm based in San Francisco that makes data-driven investments to deliver frequent, consistent and rapid returns for investors while creating life-changing economic events for investors. Formerly the co-founder, CTO and COO at SocialCentiv, Root supports Tricent's portfolio companies by mentoring executive teams on software engineering, user experience, market sales and customer service.