Business Operations & Logistics Big Data, Big Deal! 5 Ways It’s Going to Be Revolutionized In 2018 The big data market has been predicted to be worth $46.34 billion by 2018. What can it do for your business?
Building a Business 10 Reasons Why Your Startup Isn’t Getting Customers The average person tells 16 people about a poor customer-service experience. Don't let that happen to you.
Tech 4 Ways You Could Be Incorporating Artificial Intelligence Into Your Marketing Strategy Amazon, Starbucks and Whole Foods are already on board with AI. What are you waiting for?
Business Accounting 10 Companies That Are Getting Creative With Cryptocurrency The question entrepreneurs need to be asking now are: When will this technology come to the masses?
Tech Why We Need to Worry More Than Ever About Getting Hacked Hackers have more tools and avenues than ever before, which means everyone must take the initiative to keep their online identities protected.
Marketing How to Turn Your Company’s Pinterest Efforts Into a Lead-Generation Machine By thinking like a search engine marketer, you just might discover a powerful new marketing channel.
Thought Leaders 9 Assumptions You’re Making About Your Millennial Employees That Are Dead Wrong Lazy? Unloyal? Unable to excel except in digital companies? Not true. Not true. Not true.
Online Presence What Steps Can You Take to Make Your Brand More ‘Gen Z’ Friendly? Actually, There Are 8. And, while you're at it, never, never, ever confuse Gen-Zers with millennials.
Entrepreneurs 6 Ways Technology Helped Me ‘Hack’ Getting Into Shape Consider switching to a smart scale that integrates with your Fitbit app or your iPhone.
Building a Business 3 TED Talk Lessons Aspiring Entrepreneurs Should Watch From dealing with failure to knowing how to price my services, I've found these gems worth a listen for running my business.
Business Accounting Why Marketers Need to Pay Attention to Cryptocurrency — Now What is cryptocurrency, and why is it going to interfere with your current marketing model?
Marketing 9 Cool Ways You Can Use Data-Driven Marketing to Gain Customers If you don't know what a "buyer persona" is, it's time you schooled yourself in the benefits data-driven strategies can offer.
Marketing 12 Reasons Why Your Emails Aren’t Driving Business With the numerous methods out there to increase your conversions on email, choose one! It will bolster your business.
Marketing Wanna Increase Conversions? Try ‘Chatting’ up a Computer. Some 1.4 billion people a year interact with chatbots. Why aren't your customers among them?
Marketing 8 Customer-Rich Platforms Your Marketing Efforts May Be Overlooking Stop fighting your way onto Facebook, Instagram and Twitter. Ever consider Snapchat? Quora? Twitch?
Marketing 10 Mistakes You’re Making With Google Analytics What? You're not using this tool? Then, you're missing out on your best opportunity to unlock the full potential of your website.
Business Operations & Logistics 5 Strategies To Growth-Hack Social Engagement Anyone can post on social media. Fewer people can leverage platforms to create meaningful engagement.
Marketing 12 Ways to Actually Get an ROI Using Influencer Marketing 49 percent of people rely on recommendations from influencers. What's your plan to get them interested in you?
Marketing 7 Easy Ways to Win More Conversions on Social Media Building a relationship with customers and providing "social proof" of your product's value are actions that social media facilitates.
Marketing 7 Ways to Get More People to Trust Your Content These proactive measures can help you separate your trustworthy content from the untruthful stories flooding the internet.
Marketing How to Do Interactive Marketing the Right Way Two ads illustrate just how slight the difference is between pulling off excellent interactive marketing and bombing on a global stage.
Tech Roll the Dice: Why I’m Doubling Down on Virtual Reality As an Ad Platform By 2018, there will be over 171 million active virtual reality users. Is this a market for you?
Thought Leaders You Can Train Your Mind to Be More Positive: Here’s How There's a big difference between the "doers" and "thinkers" of the world. Which one would you rather be?
Marketing Why Marketers Should Spend More Time Spying on Their Competition Sure, it sounds shady. But all great marketers spy on the competition. Here's how to do it effectively.
Building a Business The Top 10 Books Every Leader Must Read Being a leader requires a strong drive to learn, something these 10 authors dwell on.
Tech 5 Cheats to Help You Become A Better Developer If you need help as a developer, there's a great online community to ask and a hosting site to learn the secrets of others' code.
Online Presence ‘Social’ Savvy: How Brands Can Foster Companywide Social Media Transparency A federal court just ruled that an employer could label his employer a "nasty motherf--ker" online. Is your company's social media policy ready for this?
Building a Business How I Overcame My Fear of Hiring Outsourced Developers The list of people's fears regarding digital outsourcing is lengthy, but those fears can be alleviated.
Marketing 5 Easy Ways to Get Users to Your Website If you can demonstrate your brand's mission throughout your site, people will be flocking to it in no time.
Building a Business 10 Startup Friendly Tools to Help Your Lead-Generation Efforts Here are a list of some the best tools out there to help get customers to come knocking in no time.