Building a Business
How to Woo a Corporate Partner in 6 Simple Steps
Remember that these 'marriages' may be easier said than done. Here are ways to make your potential partner fall in love with your startup.
Aleda Schaffer is the strategic partnerships manager at American Airlines. Her team is focused on helping businesses through Business Extra, a complimentary business travel rewards and incentives program designed to help small and mid-sized companies reduce travel costs.
Want to write for Entrepreneur too?
Apply to join Entrepreneur Leadership network.
More From Aleda Schaffer
Building a Business
3 Ways to Improve Your Sales Travel ROI
In-person meetings build rapport with potential clients but calculate the trip's ROI before booking your flight.
Building a Business
Save Money on Business-Travel Expenses With These 5 Hacks
Many startups approach business travel in an ad hoc way, where things are left to the last minute or up to the discretion of employees.
