Marketing
How Chief Marketing Officers Can Innovate With Direct Mail
The sweet spot of digital technology plus direct-mail effectiveness is out there, just waiting for you to find it.
Andrew Fegley is president of Remarketable, an ALC smart data solution and a proprietary, privacy-compliant, omnichannel optimization platform. He has decades of experience driving digital transformation at global corporations and brands. He was a co-founder of Empathy Lab, an ALC partner company, that was acquired by EPAM in 2012. During his 12 years at both companies, Fegley was a driving force in expanding his organizations' digital footprint within the retail, commerce and media/entertainment markets.
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