Anastasia Chernikova is a NYC-based entrepreneur and journalist working with the world's top tech companies. Chernikova is the editor-in-chief of The Vivid Minds.
A personal brand is no longer just something that's "nice to have" or "for certain people." The internet has made it essential for everyone to take control of their personal brand and develop it well.
While conventional wisdom says that being vulnerable is a weakness, the counterintuitive truth is that it can be a leader's greatest strength. Here's why.