Do you still rely on likes to know whether your audience likes your content? There's a better alternative: Instagram saves! Here's why saves are different from likes - and how to get more of them.
It is the season of "smarketing" - integrating sales and marketing to achieve optimum results. This article focuses on values that drive these alliances for marketing a product successfully.
What factors influence the choice between organic and paid marketing? Is it budget, conversions or impact? Read more about how marketers are making these decisions in 2022.