Daniel Priestley

CEO, Dent Global at Dent Global
Daniel Priestley is the author of four best-selling entrepreneurship books. He's the co-founder of Dent Global, a leading business accelerator and marketing tech platformScoreApp.
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More From Daniel Priestley

Marketing

Why People Buy What They Buy

In an excerpt from their upcoming book, "Scorecard Marketing", authors Daniel Priestley and Glen Carlson explain the point behind the purchase.

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