Marketing
Why You Don’t Need Kylie Jenner As Your Next Brand Influencer
You may be better off recruiting a prominent blogger or another 'out-of-the-box' personality.
Daniel Sayer is a co-founder and vice president of Socialix, which provides an end-to-end influencer marketing platform for content creators and brands. Sayer has previously managed SEO and social media strategy for Fortune 500 brands at digital marketing companies PM Digital and Zeta Interactive.
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