Building a Business
5 Ways to Get Your First Customer
The initial adopters of your product play a pivotal role for your company. They bring in revenue and can open doors to other purchasers.
Diana Kander
Senior Fellow at the Ewing Marion Kauffman Foundation
at Ewing Marion Kauffman Foundation
Diana Kander is an entrepreneur who has founded and sold a number of ventures and a senior fellow at the Ewing Marion Kauffman Foundation. She is the author of All in Startup and an assistant professor of entrepreneurship at the University of Missouri.
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