Marketing
If You Want Real Relationships With Your Customers, Start Being a Better Partner
Why is it that building long-term customer relationships still seems to be the Holy Grail, desired by many and achieved by few?
Gesina Gudehus-Wittern is an engagement manager at Vivaldi, a global strategy firm helping companies address their toughest challenges in driving growth with expertise in brand strategy, innovation, design and cultural transformation. She lives in New York and holds degrees from Oxford and ESCP Europe.
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