Greg Besner

Founder and CEO of CultureIQ at CultureIQ
Greg is the founder and CEO of CultureIQ, a culture management software company. A veteran entrepreneur and adjunct professor at NYU Stern Business School professor, Greg has founded several successful companies.
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More From Greg Besner

Building a Business

Why We Should be Focusing on Culture Management

In the same way that you measure if your marketing campaigns are effective and tweak accordingly, you should assess if your culture is working so that you know how to direct your management efforts.

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