Building a Business If Your Product Isn’t Gaining Traction, Don’t Rebuild. There’s a Better, Cheaper Solution. Your product isn't broken, you're just selling it to the wrong people — and switching customers is cheaper than switching code.
Building a Business The Data Looks Bad — But Is It? Here’s When You Should Ignore Your Metrics (and When to Panic). A decision framework for interpreting conflicting data signals
Business News Es posible que la estrategia de IA de tu empresa esté al revés. Aquí te explicamos por qué — y cómo arreglarla Deja de perseguir soluciones de IA para resolver problemas que no tienes.
Tech Why Your Beautiful Product Is Failing While ‘Ugly’ Competitors Thrive Here's why users say they want beauty but always choose the ugly product that actually works.
Building a Business How Confirmation Bias Is Destroying Your Product — and How to Stop It It's time to unlearn what you "know" about your users.
Business Ideas The Most Revolutionary Products Don’t Come From ‘Eureka’ Moments. Here’s What You’re Not Seeing. The boring truth about technology disruption and what it means for your business.
Tech Your Company’s AI Strategy Is Probably Backwards. Here’s Why — and How to Fix It. Stop chasing AI solutions for problems you don't have.
Building a Business Your Product’s Design Could Be Costing You Customers. Here’s What You’re Doing Wrong (and How to Fix It). What good design teaches us about making products people actually want to use.
Business Operations & Logistics 5 ‘Boring’ Processes That Make Tech Companies Wildly Successful (and Will Work For Your Small Business, Too) Implementing these five tech practices can transform your small business.
Building a Business This Popular Way of Measuring Product Success Isn’t Telling You the Whole Story — Here’s What to Track Instead Net Promoter Score is probably the wrong metric for your business. Here's what you should measure instead.