Itai Sadan

Learn why my co-founder and I chose to walk away from half of our customers to achieve focused growth.

Studies show most incorrectly priced products are priced too low. Learn to bridge the gap between actual and perceived value, identify maximum customer willingness-to-pay and adopt metric-based pricing for increased profitability.

The rules governing a "well-designed website" are in constant flux. So getting insights into the latest web design trends for 2024 is crucial to captivate visitors and engage the right audience for your business.

Ecommerce is not only for retail businesses — service-based businesses need to seize the holiday season market, too. Here's a strategic plan for SMBs and the agencies that serve them, emphasizing the benefits of transforming websites into transactional sites.

Pop-ups are potent tools for web conversions. Here's how to use them without driving your users away.

Using a website builder can be a game-changing revenue driver for marketing and creative agencies that spend time and resources on churning out multiple websites a month.

Google continues to cause a commotion among designers and marketers still getting a handle on this update, but there are actually easy-to-implement ways of addressing its most pressing issues.

Low-code and no-code platforms are building sites that are just as impressive as ones built by skilled developers, and do it in less than half the time of their counterparts.