Jaxon Parrott is a marketing and AI expert based in Austin, Texas. He currently serves as the CEO of Presspool.ai, an AI-enabled marketing software platform with a customer base of over a dozen unicorns and high-growth emerging tech startups.
Cybersecurity is an industry whose fate relies solely on trust. These 3 trends show proof of how trust and marketing are starting to intertwine at an unprecedented rate.
With the rapid evolution of cyber threats, businesses are becoming increasingly careful when choosing cybersecurity providers. Therefore, cybersecurity companies must center their marketing strategies around trust, not ads.
The field of newsletter marketing offers a highly cost-efficient channel for achieving high ROI in promotional campaigns, thanks to new AI-powered tools that identify target audiences and track their engagement with ads, enabling the ability to optimize spend.
Follow these recommendations for best practices on how to prevent damage to brand reputation that results from AI applications without proper supervision by a human in the loop.
AI is making major headlines and touting more and more use cases in 2023. Here are three ways in which startups can leverage AI to build a brand that stands out.
The world is changing quickly, and so is the overall marketplace. Here are three fundamental tenets to ensure companies can evolve alongside their market and succeed in their business efforts.