Small business coach, Jeffrey Shaw is the author of The Self-Employed Life and LINGO, as well as an in-demand keynote speaker. He's the host of the top-rated podcast, The Self-Employed Life and a LinkedIn Learning instructor. Shaw's TEDxLincolnSquare talk is featured on TED.com.
Explore the difference between a traditional income-driven business model and an impact-driven business model which can lead to greater satisfaction and income.
While there are many things to consider and tasks to do when starting a business, this first step alone may decide whether your new venture is successful.