BizDev & Global Communications Director at My.com
at My.com
Ksenia Chabanenko works in business development and comminications for My.com, the Silicon Valley subsidiary of LSE Mail.Ru Group. She is advisor in several startups and venture-capital funds and speaker at multiple tech conferences. Chabanenko is the author of the first book about Twitter, in which every sentence is no more than 140 characters.
Scoring an interview with a top-tier reporter is a big step in an entrepreneur's journey. But it can be a wasted opportunity without proper preparation.