Laura Lorber | Page 2

In our last post, we taught you how to listen online to what’s being said about your company, your products, your competitors and your industry. It’s the first step in launching your own social media campaign. The intent of that exercise was to help you identify holes in the landscape that your brand can fill […]

And so it begins. . . with a pop-up. It was a chilly 38 degrees standing on the corner of Broadway and 9th in downtown Denver. A group of us huddled. Some of us had notebooks, some had cameras, some simply brought a bodacious appetite. Together we waited for the main event. And then it […]

Small Business Saturday New York Entrepreneurship Week Recycle Bank — a program that rewards people for recycling and other environmentally friendly actions Vestas Wind Systems — a wind-turbine company whose slogan is: “It means the world to us.” 1BOG — a company offering group discounts for solar panels whose name is an acronym for “One […]

Meet us. Pitch us. We want to hear your stories. Entrepreneur is inviting readers to our free Winning Strategies for Business conference Tues. Oct.5, in Long Beach. It’s a day of seminars, speakers and networking. (Here’s the agenda.) But what makes the day particularly special for us is our Meet the Editors session. It’s a […]