Marketing
Trendy or Timeless — Which Is Best to Grow Your Business?
Everyone wants a viral moment, but it's only temporary. Memorable brands harness ephemeral trends to resonate beyond the moment.
Lena Grundhoefer is the Founder and Consultant behind ZEITGEIST Labs, a NY-based digital marketing and strategy consultancy. Her consultancy advises Fortune 500 companies and VC-backed startups across entertainment, emerging tech, B2B SaaS, professional services and culture.
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