Marcus Sheridan

Marcus Sheridan, who's been dubbed a "web marketing guru" by the New York Times, is the founder and president of The Sales Lion and author of They Ask, You Answer. The book chronicles how Sheridan's company, River Pools and Spas, used content marketing to recover from being on the brink of bankruptcy during the 2008 economic crisis. He is also a speaker, a voice in digital marketing and consultant to brands and companies trying to make a mark in their respective spaces.