Patrick Ward

The common wisdom is that side ventures are pursued to diversify away from a primary source of income, but for me, one fascinating hiring process proved otherwise and could be a valuable example for other startups to follow.

VAs, synonymous with outsourcing, have been viewed as cost-efficient resources for simple admin tasks. But viewing them solely in this manner does them — and your company — a disservice.

Ignoring the benefits of outsourcing leaves your business at an enormous disadvantage.

The key to sustainable entrepreneurship for those in a 9-to-5 is not some cinematic quitting of their jobs, but leveraging their own advantage via their own background and knowledge.