Allison Wolff cofounded Vibrant Planet because she realized how much of an impact technology could have on land management — a huge aspect of controlling forest fires.
Traditionally, to get cash out of their home, owners had to apply for a loan or a line of credit and make monthly payments. With HomeTap, Jeffrey Glass created a less stressful, more accessible option.
Sandra Abrevaya and her husband Brian Wallach started Synpaticure to help patients with neurodegenerative diseases access expert doctors, trials, and cutting-edge treatments, along with support for caregivers.
Russell Gong and Achal Patel founded Cabinet Health with the belief that, "When you start to unpack where the actual social problem is, the business will follow."
Allison Lee didn't plan to start a sustainability-driven business. But she started (Re)vive when she heard retail customers talking about their biggest problem: returns. "They were like, 'I need to fix this, like, yesterday.'"
New companies rarely get off the ground without some roadblocks, setbacks, and unforeseen decisions. Here, 10 founders describe the pivots that catapulted their profitability.