Rebekah Epstein

PR firms need to do a better job of educating clients about what's required of them in the age of the Internet.

Er, calm down and take it easy, an entrepreneur reminds herself. Not everyone will understand a novel concept from Day 1.

Sometimes a solution is counterintuitive: Your fledgling business can save money by spending sums up front.

Whether it's playing hoops or earning business, these key practices stand out.

The founder of Glamtrepreneur talks about instilling the business bug at an early age.

Figuring out how to effectively allocate the 24 hours in a day can be one of the most challenging tasks of a business owner.

A confab that drew lots of youthful women in business provides lessons on how to tailor your event to attract millennials.

What entrepreneurs can learn about the rebranding of a beach towel into a trendy fashion accessory.

Business owners who work for themselves must learn fairly quickly how to negotiate for optimal terms.

Often entrepreneurs looking to scale a business end up making their ventures too complicated, resulting in a once successful company going down the drain. Here are a few insights on the importance of keeping it simple.

Learn to vanquish the anxiety that arises before a presentation. Provide valuable real-life examples and don't forget the takeaway points.

Online personal style service Stitch Fix builds loyalty by really knowing its customers.

There is still a staggering low number of female founders in the tech industry. Here is some advice on how ladies can get started.

Events help attendees get acquainted with Austin and each other.

Pricing can be difficult. Here are some things to consider to make it easier.

Taking time for yourself is not only healthy, it's necessary to succeed.

These women aren't going to let anyone get in the way of their dreams. Here's what they've learned.

These ladies have found success getting money for their companies. Here's how they did it.

Prevent a slow period by taking on more work than you need. Here are some suggestions to get there.

Millennial women business owners are charting their own path. Here are some ways to follow in their footsteps.

Danielle Snyder of jewelry line DANNIJO talks about how rubbing shoulders with celebs, socializing her life and being selective with partnerships helped her brand become a success.

To make it as a blogger, you need more than content and pictures. You need to develop a full-on brand. Here is how the founder of Cupcakes and Cashmere did it.

Activewear startup Cory Vines' smart branding allowed for instantaneous success. Here is what you need to know.

Two investment bankers turned jewelry retailers offer five lessons on how to build customer loyalty for your retail business.

It's possible to build a cult-like following for your brand. Here's how.

In starting up, confidence is oh-so-important. Check out these four tips for giving your self-esteem a kick.

Our ASK the Expert maven Rebekah Epstein provides advice about entering the world of PR at any age.

Our ASK the Expert columnist PR maven Rebekah Epstein tells us why entrepreneurs should focus on only a few social media networks when looking to generate buzz.

PR expert Rebekah Epstein gives us the skinny on how to attract more people to your company's LinkedIn page.

PR maven Rebekah Epstein dishes on what not do when pitching to the media.