Siri Can’t Help TV Stars Kiss Like They Mean It In This Awkward Apple Ad

By Kim Lachance Shandrow Mar 25, 2016

Opinions expressed by Entrepreneur contributors are their own.

Pro tip: If you have to ask Siri how to kiss right, you’re doing it wrong.

TV stars Alison Brie and Nikolaj Coster-Waldau do just that in a goofy new Apple ad. The actors lock lips, but Brie (whom you might recognize from Mad Men) isn’t feeling it.

Cue Siri to the rescue. Make that the fancy fourth-gen Apple TV-integrated Siri.

“Is there tongue? Is there a little bit of tongue?” Brie awkwardly asks Coster-Waldau as a steamy clip of the Danish beau tasting the lips of a Game of Thrones co-star unfurls on an Apple TV. Next, Brie tells Siri to rewind seven seconds, not accidentally showing off how the Siri remote searches for content.

Related: Cookie Monster Demonstrates Why Hands-Free Siri Is Useful (Video)

End scene. Then the odd couple is called on set to seal a hot minute with a kiss. But Brie wants to brush up with more high-def makeout GOT sessions. Coster-Waldau has a different plan. He snatches the Apple TV remote and asks Siri to spin some sexytime tunes (yep, a la Apple Music). Maybe that’ll get Brie in the mood.

Nope. Not happening. Siri’s no substitute for raw animal attraction.

Pro tip: If you have to ask Siri how to kiss right, you’re doing it wrong.

TV stars Alison Brie and Nikolaj Coster-Waldau do just that in a goofy new Apple ad. The actors lock lips, but Brie (whom you might recognize from Mad Men) isn’t feeling it.

Cue Siri to the rescue. Make that the fancy fourth-gen Apple TV-integrated Siri.

“Is there tongue? Is there a little bit of tongue?” Brie awkwardly asks Coster-Waldau as a steamy clip of the Danish beau tasting the lips of a Game of Thrones co-star unfurls on an Apple TV. Next, Brie tells Siri to rewind seven seconds, not accidentally showing off how the Siri remote searches for content.

Related: Cookie Monster Demonstrates Why Hands-Free Siri Is Useful (Video)

End scene. Then the odd couple is called on set to seal a hot minute with a kiss. But Brie wants to brush up with more high-def makeout GOT sessions. Coster-Waldau has a different plan. He snatches the Apple TV remote and asks Siri to spin some sexytime tunes (yep, a la Apple Music). Maybe that’ll get Brie in the mood.

Nope. Not happening. Siri’s no substitute for raw animal attraction.

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Kim Lachance Shandrow

Former West Coast Editor
Kim Lachance Shandrow is the former West Coast editor at Entrepreneur.com. Previously, she was a commerce columnist at Los Angeles CityBeat, a news producer at MSNBC and KNBC in Los Angeles and a frequent contributor to the Los Angeles Times. She has also written for Government Technology magazine, LA Yoga magazine, the Lowell Sun newspaper,...

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