They Were Acquired … and Then the Buyer Went Bust

The apparel startup Richer Poorer thought it had found the perfect deal, but then everything went wrong.

By Stephanie Schomer Mar 20, 2018
Richer Poorer

Introducing our new podcast, Problem Solvers with Jason Feifer, which features business owners and CEOs who went through a crippling business problem and came out the other side happy, wealthy and growing. Feifer, Entrepreneur’s editor in chief, spotlights these stories so other business can avoid the same hardships. Listen below or click here to read more shownotes.

The apparel startup Richer Poorer thought it had found the perfect deal: A fast-growing e-commerce brand wanted to buy it, offering an influx of cash and resoures while leaving the founders in control. But after the deal went through, a nightmare scenario folded: The new parent company started to collapse.

Related: How 3 Entrepreneurs Started on the Fast Track

In this episode of Problem Solvers, hosted by senior editor Stephanie Schomer, we learn how Richer Poorer’s founders put the wheels in motion to get out — and saved their company just in time.

Introducing our new podcast, Problem Solvers with Jason Feifer, which features business owners and CEOs who went through a crippling business problem and came out the other side happy, wealthy and growing. Feifer, Entrepreneur’s editor in chief, spotlights these stories so other business can avoid the same hardships. Listen below or click here to read more shownotes.

The apparel startup Richer Poorer thought it had found the perfect deal: A fast-growing e-commerce brand wanted to buy it, offering an influx of cash and resoures while leaving the founders in control. But after the deal went through, a nightmare scenario folded: The new parent company started to collapse.

Related: How 3 Entrepreneurs Started on the Fast Track

In this episode of Problem Solvers, hosted by senior editor Stephanie Schomer, we learn how Richer Poorer’s founders put the wheels in motion to get out — and saved their company just in time.

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Stephanie Schomer

Deputy Editor at Entrepreneur
Entrepreneur Staff
Stephanie Schomer is Entrepreneur magazine's deputy editor. She previously worked at Entertainment Weekly, Architectural Digest and Fast Company. Follow her on Twitter @stephschomer.

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