There’s a Massive Corporate NFT Art Opportunity for Artists (Infographic)

A new study shows that corporations don’t want to be left behind in the digital art revolution.

By Dan Bova edited by Jessica Thomas Feb 17, 2022

As headline after headline screams about the mindblowing sums of money being spent on NFTs featuring bored apes, cloud-based digital signage platform Yodeck wondered if this is just a passing fad or if it could be the start of a lucrative and reliable stream of income for artists.

Related: Everything You Need to Know About NFTs and Cryptocurrency

Yodeck surveyed 400 business owners, consultants and employees who are responsible for purchasing art and decor for the companies they work for, asking a range of questions ranging from their interest level in purchasing NFTs to their knowledge of blockchain in general. The results of the survey (see below) indicate that although there still is a lot of uncertainty and confusion about the NFT space, the business world is definitely interested and eager to know more. Artists, break out those pixels.

As headline after headline screams about the mindblowing sums of money being spent on NFTs featuring bored apes, cloud-based digital signage platform Yodeck wondered if this is just a passing fad or if it could be the start of a lucrative and reliable stream of income for artists.

Related: Everything You Need to Know About NFTs and Cryptocurrency

Yodeck surveyed 400 business owners, consultants and employees who are responsible for purchasing art and decor for the companies they work for, asking a range of questions ranging from their interest level in purchasing NFTs to their knowledge of blockchain in general. The results of the survey (see below) indicate that although there still is a lot of uncertainty and confusion about the NFT space, the business world is definitely interested and eager to know more. Artists, break out those pixels.

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Dan Bova

VP of Special Projects at Entrepreneur.com
Entrepreneur Staff
Dan Bova is the VP of Special Projects at Entrepreneur.com and host of the How Success Happens podcast. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia Zone, Road & Track Crew's Big & Fast Cars, The Big Little...

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