3 Things That Make Angel Investors Want to Invest in You (60-Second Video)

Here are the key ingredients for a pitch that wins over angel investors.

Monica Dipres

Angel investors are usually affluent individuals who are looking to invest in early-stage startups. Great! Here are some of the things they look for in an opportunity:

  1. New ideas! This doesn’t mean that you must have proprietary tech or be an inventor, but it does mean that your idea needs to stand out as different from anything similar to it.
  2. A window of opportunity. Investors want to know that there is a window that will allow your company to be the first in a market and able to make a landgrab for business before others can.
  3. Market potential. Show how your business can scale with numbers you can back up. Angels are not solely motivated by profit, but a little profit never hurt anyone.

Good luck!

Watch the next 3 Things to Know video

Angel investors are usually affluent individuals who are looking to invest in early-stage startups. Great! Here are some of the things they look for in an opportunity:

  1. New ideas! This doesn’t mean that you must have proprietary tech or be an inventor, but it does mean that your idea needs to stand out as different from anything similar to it.
  2. A window of opportunity. Investors want to know that there is a window that will allow your company to be the first in a market and able to make a landgrab for business before others can.
  3. Market potential. Show how your business can scale with numbers you can back up. Angels are not solely motivated by profit, but a little profit never hurt anyone.

Good luck!

Watch the next 3 Things to Know video

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Dan Bova

VP of Special Projects at Entrepreneur.com
Entrepreneur Staff
Dan Bova is the VP of Special Projects at Entrepreneur.com and host of the How Success Happens podcast. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia Zone, Road & Track Crew's Big & Fast Cars, The Big Little...

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