Don Katz on How He Launched Audible and Business Lessons From Jeff Bezos

Listen to this wide-ranging interview between Katz and Entrepreneur Network partner David Meltzer.

By David Meltzer Nov 14, 2019
Bryan Bedder | Stringer | Getty Images

Opinions expressed by Entrepreneur contributors are their own.

Don Katz, the founder and CEO of Audible, talks about his journey from professional writer to founding Audible, covering topics such as why voice is such a powerful storytelling tool, how he handled early criticisms and the future of the “listening revolution.”

This episode of The Playbook also includes:

  • How his fearless attitude helped him launch Audible. [1:38]
  • Why the voice in your head is such an emotionally powerful tool for storytelling. [7:10]
  • What he learned from Jeff Bezos about inputs, outputs and monetization. [10:39]
  • Why you should never be afraid to challenge the status quo by thinking outside-the-box. [14:58]

Related: Trust Is the Ultimate Human Currency

Don Katz, the founder and CEO of Audible, talks about his journey from professional writer to founding Audible, covering topics such as why voice is such a powerful storytelling tool, how he handled early criticisms and the future of the “listening revolution.”

This episode of The Playbook also includes:

  • How his fearless attitude helped him launch Audible. [1:38]
  • Why the voice in your head is such an emotionally powerful tool for storytelling. [7:10]
  • What he learned from Jeff Bezos about inputs, outputs and monetization. [10:39]
  • Why you should never be afraid to challenge the status quo by thinking outside-the-box. [14:58]

Related: Trust Is the Ultimate Human Currency

The rest of this article is locked.

Join Entrepreneur+ today for access.

Subscribe Now

Already have an account? Sign In

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach at Sports 1 Marketing
David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, "The Playbook", is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as "Sports Humanitarian of the Year".

Related Content