He Makes Guitars Out of Torn-Down Buildings in Detroit. Does That Rock Or What?

Meet Mark Wallace and learn how inspiration to start a business struck in an unlikely place.

By Dan Bova Nov 07, 2017
Wallace Detroit Guitars

Sometimes we hear about business ideas that are incredibly innovative. Sometimes we hear about ones that are just plain cool. And, sometimes we hear about businesses that are an awesomely perfect mix of both.

That’s how we felt when we learned about Detroit Wallace Guitars, a Detroit-based guitar company that builds unique and timeless instruments using reclaimed wood from local landmarks. “Our goal with these guitars is to preserve the history of the city we love while honoring its tradition of superior craftsmanship,” says Wallace Detroit Guitars owner Mark Wallace. “Detroit is a community of people who know how to make stuff, and our company is cut from that same cloth.”

Watch the above video to hear how Wallace came up with this super-cool idea, and to hear one of his incredible instruments in action.

Related: The Heavy Metal Tribute to Elon Musk You’ve Been Waiting For

Sometimes we hear about business ideas that are incredibly innovative. Sometimes we hear about ones that are just plain cool. And, sometimes we hear about businesses that are an awesomely perfect mix of both.

That’s how we felt when we learned about Detroit Wallace Guitars, a Detroit-based guitar company that builds unique and timeless instruments using reclaimed wood from local landmarks. “Our goal with these guitars is to preserve the history of the city we love while honoring its tradition of superior craftsmanship,” says Wallace Detroit Guitars owner Mark Wallace. “Detroit is a community of people who know how to make stuff, and our company is cut from that same cloth.”

Watch the above video to hear how Wallace came up with this super-cool idea, and to hear one of his incredible instruments in action.

Related: The Heavy Metal Tribute to Elon Musk You’ve Been Waiting For

The rest of this article is locked.

Join Entrepreneur+ today for access.

Subscribe Now

Already have an account? Sign In

Dan Bova

VP of Special Projects at Entrepreneur.com
Entrepreneur Staff
Dan Bova is the VP of Special Projects at Entrepreneur.com and host of the How Success Happens podcast. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia Zone, Road & Track Crew's Big & Fast Cars, The Big Little...

Related Content