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The Cronut craze isn't dying down.

The struggling fast-food titan has created a new ad campaign and revamped its menu to halt sliding sales.

The Cure Burger – a hamburger topped in eggs, bacon and chili – will be available for one week only, starting on New Year's Day.

The fast-food chain is finally taking serious action to fix slumping sales, making menu cuts while focusing on fresher, higher-quality food.