Social Media

Join Goldie Chan, personal branding and storytelling expert, on November 6th to discover how you can build an audience without burning out. Register now!

Jordan Harper, 38, didn't set out to build a brand — but it came naturally.

ChatGPT mentions aren't luck. Just like SEO rankings, they're earned. Here are four practical ways to increase your chances of being named in AI responses.

LinkedIn works when you treat it like a conversation, not a pitch deck. If you're still approaching it like it's just another lead gen platform, you're missing the point—and missing the people.

Pinpoint just raised $2.5 million to help brands turn social media likes, comments and DMs directly into sales.

The Linkedin algorithm has changed. Here's how to (still) get noticed organically.

Joe Fontana discusses his leap from cubicle to hot chicken and the rise of Fry the Coop across Chicago.

Kelly Rocklein was earning six figures on top of her $160,000 corporate salary in 2022.

Bill Oakley discusses his hunt for regional flavors, stories behind unexpected finds and why he shines a spotlight on small producers.

Here's what businesses can do to cut through the noise and thrive on social media right now.

We all post dutifully, but what actually gets customers commenting? Here, six mom-and-pops share their most successful posts.

The biggest mistake founders make on social media is addressing everyone simultaneously, which dilutes their message.

AI is revolutionizing the way content is created and shared on social media, and its potential is unmatched.

After Krista LeRay shared her passion project on Instagram, she realized there was enough demand to start a business.

Learn the simple strategies she uses to stay visible and relevant.

I've made trend-watching and in-depth analysis my habit. Here are the hacks that will be useful for anyone who wants to create products that appeal to global audiences.

See the methods top professionals use to grow influence and drive results.

While most entrepreneurs chase viral moments and algorithm hacks, the ones building real authority on YouTube focus on human psychology and systematic value creation.

She's a best-selling author, LinkedIn Top Voice, and advisor to Fortune 500s and startups — and she'll be joining us live for a Q&A soon.

Join Hope Horner, CEO of Lemonlight, on September 25th for an exclusive session packed with insider tips and tricks that will allow you to build a repeatable, scalable video workflow that grows your brand. Register now!

Whether you're building your brand from the ground up or ready to outsource your online presence, learn how to use social media with purpose, personality and profit in mind.