André Moraes of PepsiCo explains how the brand is supporting restaurants with digital tools, investing in local businesses and strengthening communities.
Forget predictions about 2030 being a turning point; AI has already taken over the business world. But it will never replace the timeless principles of public relations.
How top leaders scout beyond the obvious, tap into new motivators and move decisively to land game-changing hires before the competition even knows they exist.
If you're not careful, your core business culture and brand identity can get mucked up amid periods of rapid expansion and growth. The good news is it doesn't have to be this way.
In a business world accelerated by AI, visibility alone is fragile. Here's how strategic silence and consistency can turn reputation into your most powerful asset.