March 2018

Thought Leaders

How One of America’s Most Beloved Toy Makers Rebounded From Near Death

Wham-O created the Frisbee, Slip 'N Slide and more. Then it fell into disrepair -- until a new leader came along.

By Joe Keohane

Thought Leaders

‘Bar Rescue’s’ Jon Taffer Isn’t Afraid to Call Founders on Their B.S.

The hospitality legend is on a one-man crusade to help entrepreneurs own their failures, get over their hang-ups and succeed.

By Mike Sager

Online Presence

Are Influencers Worth Your Money? We Went Undercover to Find Out.

As traditional advertising methods fade, a new generation of young social media mavens -- 'influencers' -- are offering businesses their endorsements in exchange for money or free stuff. But is it worth it?

By Jacqueline Detwiler

Thought Leaders

The Founder of Panera Bread: ‘I Wish I’d Fired More People’

After stepping down as CEO in January, Ron Shaich looks back on what he wishes he'd done differently.

By Ron Shaich

Buying a Franchise

More Women Are Entering Franchising — and It’s Changing the Industry

Women are buying franchises at a rate far faster than men. Now the industry is asking itself: Why?

By Kris Frieswick

Building a Business

How to Figure Out What Your Time Is Worth

It's time to admit we can't do everything. And that's for the better.

By Jason Feifer

Buying a Franchise

The 150 Fastest-Growing Franchises

Meet the companies that are leveraging their ability to scale fast -- and take their franchisees along with them.

By Tracy Stapp Herold

Thought Leaders

Eva Longoria: the Best Word for Her Brand Is ‘No’

Award-winning actor and serial entrepreneur Eva Longoria moves between industries, constantly looking to challenge the way things have always been done.

By Stephanie Schomer

Thought Leaders

A Men’s Yoga Brand Learns the Real Meaning of Flexibility

With slow sales, yoga brand Vuori realized it had a branding problem.

By Boyd Farrow

Tech

From Online to Offline: How Brands Use Big Data to Figure Out Where Their Customers Will Shop

Ecommerce brands are using big data to open stores exactly where their customers want them.

By Nancy Miller

Marketing

When to Use Your Email Signature for More Than a Sign-Off

The email signature can be a powerful marketing tool -- but it can quickly become an irritating vehicle of self-promotion.

By Blaire Briody

Business Ideas

6 Businesses That Need to Be Launched Right Now

We asked entrepreneurs the one idea they wish someone would create to help their company.

By Entrepreneur Staff

Human Resources

Rocking Out Inside Fender’s Office

At its new Hollywood headquarters, guitars line the walls and employees are encouraged to play any time of day.

By Kristin Hunt

Building a Business

When Scaling Your Company, Here’s How to Never Lose Sight of Why Customers Fell in Love With Your Business in the First Place

Laura Ashley, Nokia and many others faltered while growing their company. Here's how to not make their same mistakes.

By Boyd Farrow

Building a Business

To Survive, Sometimes You Have to Let Go of Your Vision — and Ego

Entrepreneurship means exploring unknown paths, and sometimes that leads a founder somewhere different from where they started.

By Jason Feifer

Building a Business

Figuring Out What Can Sink Your Business — and How You Can Save It

Here's how to spot hidden weaknesses within your operation and steel yourself for unexpected battles.

By Adam Bornstein

Buying a Franchise

How Two Young Sisters Are Proving Themselves in the World of Franchising

At just 24 and 22 years old, Jessica and Andrea Perez are getting a crash course in the restaurant business, and fearlessly climbing the steep learning curve at Wing Zone.

By Lydia Belanger

Thought Leaders

How Going From Owner to Employee Made This Entrepreneur a Better Leader

Rik Nonelle founded Window Genie, grew it for 22 years and then sold it -- but stayed on as president.

By Nina Zipkin

Buying a Franchise

5 Ways Franchisees Can Protect Their Business Interests

A longtime franchisee lawyer explains how franchisees can best protect their business interests.

By Lissa Harris

Building a Business

How Barry’s Bootcamp Found Its Perfect Company Mantra

The CEO of Barry's Bootcamp shares how a piece of artwork at a garage sale helped shape the company's mission.

By Joey Gonzalez