Does It Pay to Cut Prices?

By Rosalind Resnick • Sep 15, 2010

Opinions expressed by Entrepreneur contributors are their own.

•Do you know how much money you make on every sale? •Do you have “people costs” you need to cover? •Do you need to pay to bring business in the door? The bottom line:
•Do you know how much money you make on every sale? •Do you have “people costs” you need to cover? •Do you need to pay to bring business in the door? The bottom line:

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Rosalind Resnick is a New York-based freelance writer, entrepreneur, investor and author of The Vest Pocket Consultant's Secrets of Small Business Success.

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