Social Media Savvy Companies and Their Employees

By Mikal E. Belicove • Oct 05, 2010

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NetProspex Fall 2010 Social Business Report a comprehensive look at the use of social media by business people across the U.S the 50 most social corporations in America
  • Social connectiveness: The number of employees with at least one social media profile.
  • Social friendliness and reach: The average number of connections per employee across these networks.
  • Social activity: The average number of tweets, followers and users the employee is following.
industry categories NetProspex PDF industries with employees who utilize Twitter the most Social 50 company ranking https://www.netprospex.com/np/social/report/fall2010/industry A Twitter username is becoming just as important as a phone number to reach and engage with customers and prospects is determined by a company’s employees social connectedness, social activity, friendliness, and reach across top social networks, including Facebook, Twitter, and LinkedIn Zappos http://zappos.com/employees How Starbucks Builds Meaningful Customer Engagement via Social Media
NetProspex Fall 2010 Social Business Report a comprehensive look at the use of social media by business people across the U.S the 50 most social corporations in America
  • Social connectiveness: The number of employees with at least one social media profile.
  • Social friendliness and reach: The average number of connections per employee across these networks.
  • Social activity: The average number of tweets, followers and users the employee is following.
industry categories NetProspex PDF industries with employees who utilize Twitter the most Social 50 company ranking https://www.netprospex.com/np/social/report/fall2010/industry A Twitter username is becoming just as important as a phone number to reach and engage with customers and prospects is determined by a company’s employees social connectedness, social activity, friendliness, and reach across top social networks, including Facebook, Twitter, and LinkedIn Zappos http://zappos.com/employees How Starbucks Builds Meaningful Customer Engagement via Social Media

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Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot's Guide to Facebook, is now available at bookstores.

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