These Are the Most Hated Brands in Every Country in the World (Infographic)
Spoiler: Tesla and Uber made multiple appearances on the list.
There’s nothing that brings people together like a shared hatred, even if the enemy is an entity rather than a person. Social media means everyone’s a critic, and there’s almost nothing people like to complain about more than their most-loathed brands. Had a bad experience with an Uber ride? Tweet about it. Detest the latest Netflix original series? Post it on your Instagram story.
Curious if people in countries around the world shared a common brand “enemy,” Rave Reviews used an analysis tool called SentiStrength to review more than a million tweets and find the most-hated brand in each country in the world. Although the results varied by geography, there were some common threads: Sony appeared on the list 10 times, Tesla seven and Uber four. In both the U.S. and UK, Uber is the most-hated brand.
The overall results ran the gamut from companies whose services we use every day (Amazon, Google) to luxury brands reserved for a select group of customers (Ferrari, Porsche, Gucci).
See the full infographic below to learn which brands earned this dubious honor.
There’s nothing that brings people together like a shared hatred, even if the enemy is an entity rather than a person. Social media means everyone’s a critic, and there’s almost nothing people like to complain about more than their most-loathed brands. Had a bad experience with an Uber ride? Tweet about it. Detest the latest Netflix original series? Post it on your Instagram story.
Curious if people in countries around the world shared a common brand “enemy,” Rave Reviews used an analysis tool called SentiStrength to review more than a million tweets and find the most-hated brand in each country in the world. Although the results varied by geography, there were some common threads: Sony appeared on the list 10 times, Tesla seven and Uber four. In both the U.S. and UK, Uber is the most-hated brand.
The overall results ran the gamut from companies whose services we use every day (Amazon, Google) to luxury brands reserved for a select group of customers (Ferrari, Porsche, Gucci).
See the full infographic below to learn which brands earned this dubious honor.
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