assumption bias

Thought Leaders

The 5 Most Important Cognitive Biases Holding You Back

As leaders, we must constantly seek ways to improve our craft — after all, leadership is a skill that must be intentionally honed

By Hanif Lalani

Marketing

How to Avoid Bias in Your Marketing Reporting

By Timothy Carter

Entrepreneurs

Cognitive Biases: A Crash Course for the Millennial Mind

By Sam McRoberts

Business Ideas

Innovation Goes Nowhere Unless You Have a Method to Survive as a Startup

By Constance Aguilar

Building a Business

Listen to Your Gut But Check Your Assumptions and the Data

Intuition that has been reality checked is a good basis for strategy.

By Asha Saxena

Thought Leaders

What ‘The Dress’ Teaches About Seeing Things From Different Perspectives

How people look at things has a lot to do with what they see. Leaders are wise to question their assumptions and take a look from different angles.

By Tasha Eurich