Loyalty | Page 2

AMC Stubs members have the chance buy stock as the company prepares to go public, with the company reserving 110,000 shares for loyal customers.

Loyalty is a two-way street. If you want to turn customers into raving fans, you'll have to go above and beyond when it comes to the service you provide.

Scott Monty shares the auto giant's secret to success at New York's Social Media Week.

While retail sites like Warby Parker and Mr Porter are successfully blending discovery with good design, they're missing one key ingredient: humor. Here's a case for why retail sites should be funny.

Reward your tried-and-true customers with these smartphone-based loyalty programs.