In a world where big business is often marked as self-serving bad guys, companies are looking for ways to remove themselves from the stigma and reach out to their communities and the world.
An increasing number of companies are carving out a place in the market by appealing to the desire of customers to do good. Don't underestimate how competitive it can be.
Off-site activities can help build a company's culture in a way that's relayed back to the workplace. Don't undermine their value by forgetting to highlight their purpose and document them for the future.
Jason Wolfe's leading e-tail venture, GiftCards.com, took shape while he was living in his car and teaching himself to code with books checked out of the library.