Social Media | Page 8

Influencers have some serious sway, but are they worth it?

By blending the strengths of these two methods, businesses can create a comprehensive approach that caters to diverse audience preferences and maximizes engagement.

Gaining likes or followers shouldn't be the goal of your personal branding.

Consistent TV news features can boost your marketing efforts and position your brand as an industry leader. Securing airtime is mainly dependent on you focusing on local newsworthiness, media relationships and visual storytelling.

Brands spend a lot of money chasing vanity metrics on social media, but this doesn't always translate into tangible ROI. Here's what to do about it.

To ultimately unlock the full potential of your LinkedIn experience, you need to establish yourself as a thought leader in a specific niche. This is why (and how).

It's and all-encompassing platform that aims to chart the future of digital interaction.

From tweaking your Google Business Profile to creating Instagram-able "selfie spaces," how small companies can boost search rankings just like the heavy hitters.

Knowing how to go after important recognition awards and then leverage them can have a long-term impact on your business.

The trailer was supposed to drop on Tuesday.

Dr. Joan Donovan alleges Harvard stopped her research after receiving donations from the Chan Zuckerberg Initiative. Harvard denies the claim.

I grew from zero to 12,000 followers on X.com in less than a year. Discover how you can do the same.

Tax specialist and content creator Duke Alexander Moore discusses progress over perfection, making viral videos, and helping others become creators.

The company even modified the sign at a Kansas City Chipotle.

How to position yourself as a guru or thought leader in your industry — and how social media can accelerate the process.

The feud between Wikipedia founder Jimmy Wales and billionaire X owner Elon Musk continues.

PizzaHQ co-founder Jay Udrija discusses changes in the pizza Industry, new restaurant tech, and food service robotics that have amped up his business.

Whether you're embarking on your entrepreneurial journey or looking to refine your existing marketing strategies, this webinar will equip you with actionable insights and practical tips to thrive in the ever-evolving digital marketing landscape of 2024. Register now →

Chasing branding just for the sake of branding can backfire on us.

Using this app may be the closest thing to a true "passive income" side hustle.

Your company's reputation is its most valuable asset. Learn how to build a strategy to protect it.